The old way to build a sales team isn't working and it's costing you money and momentum. But there is another way.
Featured Review
"Crystal Ball Recruiting challenged the industry's conditioned mindset of 'I've got this' when recruiting salespeople, exposing the costly reality of time-poor leaders filling roles with urgency rather than strategy."
Every business wants better sales results, but few have the process to hire the right people to deliver them. Most still rely on surface traits, like personality, confidence, or "industry experience".
A poor hire can take months to identify, longer to replace, and even longer to repair the damage to your team and customers.
Studies show each failed hire costs an average of $200k in lost pipeline momentum, client trust, and team morale.
In most organisations, this vicious cycle repeats every year. It's not a skills problem; it's a systems problem.
This unique, proprietary approach helps you identify candidates who are not only capable of selling, but capable of selling your product in your environment. You'll learn to assess mindset, motivation, and ability in measurable terms, before you make an offer.
Crystal Ball Recruiting is the leadership book designed for leaders who are accountable for revenue, culture, and people.
Learn how to link every hire to measurable business results, and stop wasting resources on salespeople who don't perform.
Gain a structure for evaluating candidates objectively, so the right people move forward (not just the best talkers).
Spot genuine drive and ability, and create onboarding that keeps high performers engaged from day one.
Get instant access to a preview chapter and discover Jason's proven methodology for hiring the top 20% of sales professionals.
See how Crystal Ball Recruiting is transforming the way leaders hire sales teams.
"Crystal Ball Recruiting challenged the industry's conditioned mindset of 'I've got this' when recruiting salespeople, exposing the costly reality of time-poor leaders filling roles with urgency rather than strategy. By applying Jason's method, we attracted the right candidates, aligned them with purpose, and onboarded with clarity—making recruitment efficient, effective, and effortless."
"Over the years, I've refined my hiring approach, prioritising mindset, ownership, and attitude over teachable skills. Jason Howes' book Crystal Ball Recruiting reinforces these principles and adds the science behind them. It brings structure to the behavioral side of recruitment, helping validate gut instincts with data-backed testing. Jason's process also ensures cultural fit, finding people who align with your values, pace, and way of working."
Author of Crystal Ball Recruiting and Australia's top sales hiring specialist
Jason Howes is the founder of Arrow Executive Sales and one of Australia's leading specialists in sales recruitment and performance consulting. With over 35 years in the field, he's seen what happens when businesses rely on luck to find talent… and how powerful it becomes when they stop.
Jason has partnered with Objective Management Group (OMG) to bring science-based recruitment to the Australian market. His clients include national organisations, growth-focused SMEs, and global teams looking to improve the way they attract and manage sales talent.
Crystal Ball Recruiting distils what he's learned through hundreds of hires and consulting engagements: how to identify the traits that matter, how to measure them, and how to build a system around them.
This book is the first in a planned trilogy that guides leaders through the full lifecycle of building a high-performing sales organisation.
How to attract, recruit, and retain the top 20% of sales professionals.
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Start attracting the top talent and keeping the right people around, and watch your sales soar.
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